Correct Answer
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Multiple Choice
A) affiliate marketing
B) B2B commerce
C) relationship marketing
D) viral marketing
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Multiple Choice
A) Vendor's prices may be high.
B) It can keep the company from getting volume discounts.
C) It makes the procurement process too complicated.
D) a and b
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Multiple Choice
A) increase in spot buying
B) elimination of maverick buying
C) reduction in billing errors
D) increase in purchases from local vendors
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Multiple Choice
A) B2B
B) B2C
C) G2G
D) G2B
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True/False
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Multiple Choice
A) networks
B) exchanges
C) sources
D) value chains
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Multiple Choice
A) authentication
B) integrity
C) privacy
D) e-money
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Essay
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View Answer
Multiple Choice
A) PCI
B) fraud
C) Web tracking
D) privacy
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Multiple Choice
A) scalability
B) maintenance
C) accuracy
D) security
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Multiple Choice
A) to control costs and simplify processes
B) collaboration and negotiation
C) supplier selection and product selection
D) RFQ processing and exchanges
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Essay
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Multiple Choice
A) C2C commerce
B) forward auctions
C) reverse auctions
D) affiliate marketing
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Multiple Choice
A) direct mail
B) Web
C) interactive
D) social media
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Essay
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Multiple Choice
A) business-to-consumers
B) consumers-to-business
C) mobile
D) business-to-business
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True/False
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Multiple Choice
A) It is very difficult to accomplish order fulfillment both effectively and efficiently since a company may need to ship small packages to many customers quickly.
B) Order fulfillment processes are basically the same regardless of the type and size of the products and the vendor.
C) Because of difficulties in B2C supply chains,companies outsource deliveries and sometimes also the packaging.
D) Order fulfillment includes not only providing customers with what they ordered and doing it on time,but also providing all related customer service.
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True/False
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